A rebrand for H.R Macmillan Space Centre Vancouver for a younger audience. The idea focuses on peering in. Looking up from your screen, looking beyond your backyard and looking into the dark. The ‘O’ in Orbit becomes a viewfinder. Continuing the circular theme, eyes and planets can be seen in the viewfinder looking in and all used to communicate the idea of looking beyond the norm.
![](https://cdn.myportfolio.com/4f2ad427-e618-4c2d-b8d5-0bd50cc56db7/7f196d41-d462-45bb-bf7a-a94bb6eb044b_rw_1920.png?h=5e708be4f5b32e257e1d5f160cab8962)
![](https://cdn.myportfolio.com/4f2ad427-e618-4c2d-b8d5-0bd50cc56db7/359ba0c8-6138-4b67-b16c-c1b0de30e7e7_rw_1920.png?h=267865c0b61de879206fd8fc8c1b13c3)